Negative content and distrust among reasons given by audiences as industry works on how to keep them engaged
Newsrooms around the world are deploying “ethics boxes”, story summaries and bite-size explainers to tackle the growing trend of “news avoidance”, as an increase in content and distrust in the media cause more people to tune out.
Less than half (47%) of those asked about their news consumption said they viewed television news programmes regularly or had done so in the last week, according to a new Opinium poll. The figure fell to 29% for radio news and 26% for news websites.
